重庆市开展的消费者调查清单,解密国内消费市场看

从上个世纪70年代令人羡慕的“三大件” -手表,自行车,缝纫机,现在升级到新的“三大件” -住房,汽车和珠宝。市统计局最近公布的数据显示,享受的消费已成为越来越普及的重庆人的习惯模式。

而在这个新的“三大件”,豪华的珠宝手表,是一个重大的重要组成部分。今年,2008年中国富豪品牌倾向调查,最流行的菜单丰富复杂公布的报告,是百达翡丽,最好的时间是伯爵珠宝手表,运动休闲劳力士表的顶部。重庆人,这也是最流行的高档手表品牌?用于购买清单多少钱也开始价格?重庆梳理的手表消费的人,这个联合的市场研究立新有限公司,在此启动重庆手表消费市场调查。

参与调查的有惊喜

这是首次对奢侈品专业报刊市场调查,问卷共18题旨在探讨具体内容包括:手表是可行的,为您或时尚?多久,以取代您的手表一块平均;如果你再购买一只手表,多少钱你打算购买手表,买手表的时候,你最关心哪些方面看,你认为是最好的地方,例如购买。

这次为期一周的调查将进行立信街市场研究有限公司的抽样问卷调查。同时,读者还可以登录晨报网站(www.cqcb.com),参与本报网上调查,您将有资格成为一个早晨读书俱乐部的成员,是一个惊喜。

“重庆人的口袋越来越鼓,也从我们的生活时尚大越来越近,在处理与生活逐渐成为不可或缺的一部分的奢侈品。作为现状,反映了重庆人的消费记录报纸,晨报时尚潮流的城市在任何时候都在读。“报纸的负责人,这对重庆手表消费调查铭记报纸作准备。

梳理重庆人的消费看,要全方位,多重庆人的时尚消费概念的角度解释,为此,本报从今天这将是推出了报告的数字系列访谈重庆政府官员,学者和专家,分销商的名单,当地的富豪,对回收商名单等,以证明重庆高档时装世界和潜在的巨大市场。

解放碑聚集到一个列出

“重庆买进名单中,最集中的地方还是解放碑。”昨天,渝中区商委表示,解放碑英寸唯一金牌,对三田,皇家等名单瑞皇市,扎根解放碑名单的品牌几十浓度。三田
名单城市是人少的弟弟负责人介绍说,像去年重庆卖出的最昂贵的手表,宝珀是一个超过8000万的顶级列表,价值销售为解放碑地区一块。

“重庆市渝中区中心计划在过去两年成为解放碑饰品专业街名单,出于一些中,低店了。”渝中区商委负责对提交的名单将根据现有的饰品专业街对商业楼宇及为主体的街道网络地下,到首都广场,美国和美国一些高档百货公司,作为一个平台,使更多的世界级品牌,重庆零商场暴露给公众。

重庆人购买越来越多的高端表

“重庆人买手表,品牌是一个波浪的追求,然后一浪,比高档一轮了。”昨天,重庆时尚界看小兄弟王马对记者说。由于钟表,珠宝销售于一体的企业,多年来,重庆美达实业有限公司总经理重庆目睹了名牌手表,几十年的消费变化。重庆

谁手表消费的变化

“上个世纪70年代,重庆作为一个山区或上海,中国取得的手表品牌拥有者长文,它找不到一个妻子担心。然后看山80元,然后,人均工资只有20至30万。“小弟弟说:马。

到80年代,日本成为电子手表等世界81在日本销售的道路和东方市民表的表,有70至80元的价格,往往导致很多人紧追不舍。

到90年代初,瑞士手表品牌开始渗透,如梅花重庆,零部件,英国纳格,罗马和其他主要品牌,谁当时是代表品牌,手表价格上涨,如700,对英纳格表的最欢迎重庆。重庆

潜力的奢侈品消费

重庆真正进入从大都市名单于1997年启用的日期,只有30平方米的店铺门重庆谁成为世界顶级豪华真实的联系,最早的地区消费者的名贵手表时代列表的桥头堡。 “当时,雷达,浪琴发挥两个主要品牌,在重庆最尊敬的人。”弟弟说,马。

此后,许多手表品牌有大量涌入重庆,包括欧米茄欧米茄,劳力士,宝珀,宝玑,格拉苏蒂等成为大都会广场,美国和美国百货,北大街等城市的一天豪华商品频繁的积累。马少哥哥说,现在最有名的六大集团,包括东方银行,皇家珠宝,冠亚集团名单通知进利集团,北京,以及飞亚达集团,除了东方尚未进入重庆表行,其余5组通过各种渠道,已在重庆成立商店或专柜。 “从经济实力,重庆全市新兴虽然不如北京,上海,深圳富裕,但对奢侈品的消费能力并不比上述城市差。”他说。

300.0万-8万元名单畅销

并在一次采访中记者热捧的顶部为25-40岁的重庆人一年岁的高学历,高收入群体,平均月收入的许多名单只有5000-50000元之间。

“和10年前,现在至少4000元,10年的价格,价格的3-4倍。”马少哥哥说,特别是在去年的劳力士手表解放碑,开张的旗舰店,3万-8万元卖给了谈判桌。劳力士有关负责人表示,追赶在成都,重庆已成为潜在西部地区的时尚之都,是非常广阔的前景。

市政府已明确意识到这一点,成为“时尚建议重庆。”

Chongqing to carry out the list of consumer surveys, to decrypt the domestic consumer market watch

From the last century 70’s enviable “三大件” - watches, bicycles, sewing machines, now upgrade to the new “三大件” - housing, cars and jewelry. Municipal Bureau of Statistics recently released data show that the enjoyment of consumption have become increasingly popular mode of Chongqing people’s habits.

And in this new “三大件”, the luxury jewelry watch is an important component of a major. This year, the Report released in 2008 China Regal brand tendency survey, the rich complexity of the most popular menu are Patek Philippe, the best time jewelry watches are Count, sports leisure table top is Rolex. For Chongqing people, which are also the most popular luxury watch brand? Spend money on the purchase list prices starting at how many are? Chongqing carding people for consumption of watches, this joint market research lixin Limited, hereby start Chongqing watches investigate the consumer market.

involved in the investigation have a pleasant surprise

This is the first time this newspaper market for luxury professional survey, questionnaires were 18 questions designed to investigate the specific content including: watches are practical for your or fashion? How long does it take to replace your average piece of watches; If you buy a watch again, how much money you intend to buy the watches; buy watches at the time, you are most concerned about which aspects of the watch; you think are the best places where such purchase.

this time a week-long survey will be carried out lixin Limited street market research sample questionnaire. At the same time, readers can also log on Morning News Web site (www.cqcb.com), to participate in this newspaper online survey, you will be eligible to become a morning book club members and was a pleasant surprise.

“Chongqing people’s pockets more and more drums, also from the big fashion our lives more and more near, with the luxury of dealing with life gradually became an indispensable part. Record of Chongqing as a person consumption of the status quo, reflecting the urban fashion trend of the newspaper, Morning fashion at all times during the reading. “newspaper the responsible person, this is in preparation for the newspaper Chongqing watches investigate consumer in mind.

carding people watch Chongqing consumption, it is necessary to omni-directional, multi-angle Interpretation of Chongqing people’s fashion consumer concept, to that end, this newspaper from today will be launched a series of reports by a number of interviews in Chongqing government officials, scholars and experts, the list of distributors, local magnates, the list of collectors and so on, to show the world of fashion Chongqing grade and potential huge market.

Jiefangbei gathered into a list to

“Chongqing buy list, the most concentrated or Jiefangbei place.” Yesterday,渝中区商委said that the only place Jiefangbei inch gold, on the concentration of the Mita, Royal, etc. Lists瑞皇City, dozens of brand rooted Jiefangbei list. Mita
Lists City is responsible for fewer people younger brother said that, like last year sold a piece of Chongqing, the most expensive watches, Blancpain is a value of more than 80 million top-level list, the sale is Jiefangbei locations.

“Yuzhong District is planning to center the past two years to become a list of Jiefangbei jewelry street, out of some middle and low shop now.”渝中区商委responsible for the author, the list will be based on existing jewelry Street on the ground floor of commercial buildings and the street network as the main body, to the Metropolitan Square, the United States and the United States several high-end department stores, shopping malls as a platform to enable more world-class brand and Chongqing Zero exposure to the public.

Chongqing people are buying more and more high-end table

“Chongqing people are buying watches, the brand is the pursuit of a wave and then a wave, more than a round of high-grade.” Yesterday, Chongqing Fashion sector watch small brother King Ma told reporters. As engaged in sales of watches and jewelry business for many years, the Chongqing Mita Industrial Co., Ltd., general manager of Chongqing witnessed the brand watches the changes in consumption for several decades. Chongqing

consumer who watches the changes

“the last century 70s, Chongqing Man as long as the owner of a mountain or Shanghai, China-made watch brand, it can not find a wife to worry about. then a mountain watch 80 yuan, and then the per capita wage was only 20-30 million. “little brother said Ma.

to the 80’s, Japan became the world of electronic watches, such as 81 on the road sales in Japan and the Oriental Citizen table table, a price of 70-80 yuan, often lead to many people in hot pursuit.

to the early 90s, the Swiss watch brand started to infiltrate parts of Chongqing, such as plum blossom, the British Nag, Rome and other major brands, who was then the representative brand, watches prices have gone up, such as 700 for the British Nag table on the most welcomed in Chongqing. Chongqing

potential for luxury consumption

Chongqing has truly entered the era of consumer luxury watch from the list of metropolitan city in 1997 opening date, the earliest area of 30 square meters only door shops, Chongqing who became the world’s top luxury real contact list bridgehead. “At that time, radar, longines play two main brands, the most respected people in Chongqing.” Little brother said Ma.

Since then, many watch brands have an influx of Chongqing, including omega Omega, Rolex, Blancpain, Breguet, etc.格拉苏蒂became the Metropolitan Square, the United States and the United States Department Store, North Street and other city day luxury Frequent accumulation of goods. Ma Siu-brother said that now the most well-known list of six major groups, including the Oriental Bank, the Royal Jewelry, Guanya Group advised Progressive Lee Group, Beijing, as well as Fiyta groups, apart from the East have not yet entered the Chongqing table row, the The remaining 5 groups through various channels have been established in Chongqing stores or counters. “From the economic strength, Chongqing municipality in this emerging Although not as Beijing, Shanghai, Shenzhen wealthy, but for luxury goods consumption capacity is not worse than the above-mentioned cities.” He said.

3 million -8 million list of best-selling

and reporters in an interview that热捧top the list for many of the Chongqing people aged 25-40 year-old high educated, high income groups, the average monthly income of only 5000-50000 yuan between.

“and 10 years ago, now a list price of at least 4,000 yuan, 10 years, prices of 3-4 times over.” Ma Shao-brother said, especially in last year’s Rolex watch Jiefangbei opened flagship store, the 30,000 -8 million sold up to the table. Rolex relevant person in charge said that catch-up in Chengdu, Chongqing has become the fashion capital of the western region of the potential, the prospect of very broad.

the city government has clearly aware of this, proposed to Chongqing into a “fashion.” (08-9-27)

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